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Positive Alternative Radio Announces Two Leadership Appointments

Adam McCain (L) and Michael Birkner (R)

Positive Alternative Radio (PAR), a leader in Christian non-commercial broadcasting, is proud to announce two significant leadership appointments as the organization continues to build on its mission of sharing the hope of Jesus through radio.

Adam McCain, a respected veteran within the organization, has been named Chief Operating Officer (COO) of PAR. In this new role, McCain will oversee the day-to-day operations and lead strategic initiatives across PAR’s family of stations.

McCain has been part of the PAR team for 15 years, most recently serving as General Manager of WCQR in Johnson City, Tennessee, for the past 9 years. Under his leadership, WCQR has experienced consistent growth, deepened community impact, and fostered a culture of excellence.

“Adam brings a combination of vision, operational expertise, and a deep heart for ministry,” said Eddie Baker, President and CEO of Positive Alternative Radio. “His leadership has been instrumental at WCQR, and I’m confident he will help PAR deepen engagement in the communities we serve.”

With McCain’s transition, PAR is pleased to announce that Michael Birkner will step into the role of General Manager at WCQR. Birkner has served as Operations Manager at WCQR and is also the Dean of PAR University.

“Both Adam and Michael exemplify the heart, mission, and vision of Positive Alternative Radio,” added Baker. “Their passion for our audience and commitment to excellence are exactly what we need as we look to the future.”

Adam McCain shared:
“It’s an honor to step into the role of COO at PAR. This ministry has meant so much to me over the years—not just as a career, but as a calling. I’m excited for what lies ahead and humbled to serve alongside such a dedicated and talented team as we continue pointing people to the hope we have in Christ.”

These leadership transitions reflect PAR’s commitment to strong internal development and strategic growth as it continues to serve communities through faith-driven content and values-based broadcasting.

About Positive Alternative Radio
Positive Alternative Radio (PAR) owns and operates a family of listener-supported, non-commercial Christian radio stations across the eastern United States. With a focus on providing uplifting, hope-filled content, PAR reaches hundreds of thousands of listeners daily with the message of Jesus Christ. For more information about PAR, visit us at www.parfm.com or email us at info@parfm.com.