The Safe Add Is Safe for the Label. Not for Your Station.
Every programmer who runs a station of any size knows the call. A label rep pushing hard for the song that tested clean, hit the right demo numbers, streaming numbers
Industry Insight: 5 Next Steps for Radio
As broadcasters continue to navigate a rapidly changing media landscape, this article from Radio Matters highlights five practical strategies for strengthening digital engagement, embracing AI, and maximizing radio’s unique strengths. For
The 10 Artists Christian Radio Listeners Love Most
When it comes to Christian radio favorites, one thing matters most: great songs that listeners love. Nationwide listener research measures that by asking audiences to score songs. Artists with more songs
10 Things Every Programmer Should Be Thinking About Right Now
I attended this year's Country Radio Seminars, and the conversations happening there would be a wake up call for every programmer. Here are a few takeaways you should be thinking about
The Next Bold Move for Contemporary Christian Radio and Why
In case you haven’t noticed, contemporary Christian radio is at the precipice of a generational shift… again. To truly understand this, let’s revisit the early 2000s. Twenty-five years ago, Christian radio
The Magic of Sound…Even in FM
It's about accessing your "George Martin gene." George, of course, is best known as the producer of the Beatles. But what inspired me most wasn't just the hits—it was his cliché-proof
The Bands Christian Radio Listeners Love to Turn Up
Bands and worship collectives have always been a big part of Christian radio. But which ones do listeners love the most? Nationwide song research provides the answer. Listeners score individual songs,
3 Takeaways from Momentum 2026
Momentum 2026 is in the books. I’ve heard several colleagues say it was the best ever in its 17-year history. As jam-packed and exhausting as the week was, the learnings and
Greater Than
In the digital world, the greater than symbol marks a threshold. It's the moment hidden instructions become visible. The moment something waiting behind the scenes is finally revealed. But there's another
Why This Community Matters
Momentum 2026 is almost here, and I find myself increasingly grateful for what this time together represents. In Christian media, it can be easy to spend so much time creating encouragement





































































