The Power of Radio
August 20 is National Radio Day. A day to celebrate radio and the hope and encouragement it gives to millions of people every day. With all of the audio vying
The Holy Grail Of Verticality
Just a couple months back I wrote a post that is already boomeranging back into relevance. In May, I posed the question: “Will Radio Be The Last Medium With A
The Power of a Yes
We asked 3 artists, "What is a song one programmer believed in before anyone else? How did it help shape the industry?" Here are their answers
What Donors Wish Programmers Knew
What happens when you ask both programmers and donors the same fundraising questions? Their answers reveal surprising similarities, a few important differences, and practical insights that can help create stronger
The Secret Sauce of CCM Radio: 5 Big Reasons They Listen
If you've ever wondered why people keep tuning in to Contemporary Christian Music (CCM) radio, the 2025 Finney Media Why Listen Survey has the answers—and they're music to our ears. The
The Safe Add Is Safe for the Label. Not for Your Station.
Every programmer who runs a station of any size knows the call. A label rep pushing hard for the song that tested clean, hit the right demo numbers, streaming numbers
2 Big Ideas for Christian Radio Shows
There’s a lot that goes into preparing and doing a radio show. And when you think of a radio listener as someone who’s wanting two specific things from you, you
Industry Insight: 5 Next Steps for Radio
As broadcasters continue to navigate a rapidly changing media landscape, this article from Radio Matters highlights five practical strategies for strengthening digital engagement, embracing AI, and maximizing radio’s unique strengths. For





































































