Christian Radio’s Super Bowl
Christmas is Christian radio’s Super Bowl, and we’re gearing up for kickoff! In a few months, people who may not normally listen to our stations are going to find us
Streaming is Growing. Does Radio Still Matter?
It’s easy to put a song on streaming. Anyone can do it. Feels like streaming is more like a participation trophy sometimes. It’s harder to get a song on the
Smaller Market Coaching Thoughts
In 30 years of Talent Coaching all sized markets, I’ve found that the smaller market radio stations often have something that the medium and large markets don’t have – Authenticity. While
The Power of Radio
August 20 is National Radio Day. A day to celebrate radio and the hope and encouragement it gives to millions of people every day. With all of the audio vying
2 Big Ideas for Christian Radio Shows
There’s a lot that goes into preparing and doing a radio show. And when you think of a radio listener as someone who’s wanting two specific things from you, you
Celebrating Spanish Christian Radio
Across the country, Spanish Christian radio is helping more people encounter hope, encouragement, and the Gospel in their native language. As Hispanic communities continue to grow throughout the U.S., ministries are
Who Radio Listeners Care About Most
Perhaps you’ve never thought about this. Radio listeners don’t become raving fans because they understand you. They become raving fans because… well… keep reading. The goal of your radio show should
From Bike to Mic: What Peloton Can Teach Us About Radio
Right before the world heard the news about the pandemic, I ordered a Peloton bike. At the time, I had no idea how meaningful that decision would become. What started
The Conference That Predicts the Future Confirms What We Already Know
Every March, Austin, Texas becomes a kind of cultural weather station. Now in its 40th year, South by Southwest (SXSW) has earned its reputation as the place where technology, art,





































































