Your Stories > Other People’s Stories
Some radio shows mostly tell other people’s stories from online show prep services. My fear is that listeners could say, “(Name of DJ) tells great stories, but I really don’t
Confessions of a Format Outsider
A few weeks back I had a chance to “crash the party” in Orlando at Momentum 2025. Technically, I was invited to speak by Michelle and her team, so I
Content is King – So What?
Content is king. If you’ve been in radio for any length of time, you’re familiar with that mantra preached time and time again. While content may be king, may I
Maximizing Momentum
The Super Bowl of Christian radio and Christian music is just over a week away…CMB's Momentum 2025. For some, this Momentum is their first-ever, and they’re coming to get “indoctrinated” into
How Your Station Can Help Listeners Transition Through New Seasons
This time of year can bring a lot of change! Maybe it’s a mom watching her little boy graduate from kindergarten or a college grad heading into their first full-time
Helping Talent Find Their On-Air Destination
A roadmap is a lot more beneficial when you’ve got a destination in mind. In fact, your phone’s map function requires the address of where you are heading before it
3 Ways to Remain Authentically Human
People are using A.I. for research, creating action figures, and even storytelling. Keep reading if you want to double down on being authentically human whether you’re speaking on stage, in
Testimonial Power
Testimonials and endorsements in radio spots significantly boost listener engagement by creating trust, emotional connection, and social proof. Here’s how they work effectively: Building Trust Through Authenticity Real voices:
It’s About Connection
Someone recently directed me to an article at Colemaninsights.com titled "It’s Not Enough For Your Brand To Be Liked" by John Boyne. It was a good article and it really
The Superpower You Thought Was Kryptonite
It's time we told the truth about creativity and mental health challenges because they go together like peas in a pod! And I hope that gives you comfort. Christian radio