Radio Wins Where MoviePass Failed: The Power of Heavy Users
Over the weekend I watched the Max documentary MoviePass, MovieCrash. It’s a fascinating look at a company that captured America’s attention back in 2017 with its unprecedented $10-per-month unlimited movie
CMB Industry Shout-out – Andy Youso
"Shout out to Andy Youso (I call him Manly Youso) from KTIS. A top-rated talent in CCM, Andy's ability to connect with listeners through personal, relatable stories and comedy is
How to Jumpstart Your Creativity
This is as good a time as any to take your creativity to the next level. So, to help get you out of the doldrums, here are 10 important steps
The Top 5 CCM Artists
Every year, Finney Media Research tests library songs from CCM artists with listeners across the United States. Listeners decide this ranking from research we’ve gathered across North America. In March, we
CMB Industry Shout-out – Troy Kriechbaum
"A big shout out to Troy Kriechbaum from Encouragement Media Group for being bold enough to ask me, while at Momentum, “What are you struggling with right now?” And then
The Danger of Too Many Open Breaks
Recently, I wrote about a One Hour Radio Show concept to improve the listener experience. Several readers and even a couple of clients were surprised by my enthusiasm for reducing
Consumers Can See You
They can see you, can’t they? I get itchy on this subject because it reminds me of a time when a senior VP at a major corporate broadcaster called me and
CMB Industry Shout-out – Christina James
"Christina James from Bright-FM left me THE sweetest voice memo the other day. This simple act reminded me that there is power in our words and that we should alway
How Artificial Intelligence is Reshaping the Ministry Landscape
Artificial Intelligence (AI) is rapidly reshaping the non-profit world by providing tools for better outreach and engagement with donors and church congregations through personalized messaging and content delivery. In this episode
Living for Christ Through the Eyes of a College Graduate
The graduation season is such a pivotal time in the lives of our listeners. Whether it's their children or those they know, listeners care about the future of these young







































































