Content Is Not King
Content is not king. It’s just the vehicle to deepen relationships. Building fans is king. Let’s dive into this week’s Beyond The 615 Column, article # 202: Content Isn’t King. In
AI and Christian Music
So how are you feeling about your new opportunity to play Christian AI music from AI "Artists" on your station? I use quotation marks because AI models aren’t people. And
CMB Industry Shout-out – Robin Robinson
"Robin Robinson, Station Manager, of Hope FM, Palatka, Florida…you are such an inspiration in the way you LOVE the people in your community! You don’t see a market, you see…and





















































