CMB Industry Shout-out – Jarrod Gräetz

“I want to give a shout-out to Jarrod Gräetz, Äudienceologist of The Audience Company, who has been helping Family Radio think through one question: How do we make it easier for people to Hear The Word wherever they are? Jarrod sees the practical stuff guys like me miss, then helps us get it right (without making me feel dumb). He also has this weird ability to see where things are really going, not just what the crowd says. Essential to me. Since he joined us, we’ve seen marked growth in listeners on the platforms meaningful to them. And always for something bigger than mere metrics. He is sharp, generous with his time, and refreshingly focused on helping us carry out our mission, not just dream about it. Family Radio has a bright future! Jarrod sees it and is helping us reach more people than ever with God’s Word, proclaimed out loud.”

– Doug Hannah, Senior Director of Content, Family Radio