Equipping Families Spiritually for the New School Year
Let’s Go Back to School with Prayer and Purpose! Amid busy schedules, sports, and syllabi, it’s important to prepare not only academically but also spiritually for the new school year.
Radio Loyalty
Key-Points: Listener Loyalty is Fragmenting: Fewer people identify with a single station these days. Instead, they hop from one to another depending on time of day or mood and often
Why Christian Radio Must Understand AI Before Using It
“To the weak I became weak, that I might win the weak; I have become all things to all people, so that I may by all means save some.” —
The SEO Collapse: What Podcasters Need to Do Right Now
Search isn’t just evolving. It’s being dismantled. Your traffic is being rerouted and it’s happening right now. If you’re a podcaster, your discoverability is on the chopping block. This isn’t a cosmetic
Your Stories > Other People’s Stories
Some radio shows mostly tell other people’s stories from online show prep services. My fear is that listeners could say, “(Name of DJ) tells great stories, but I really don’t
Confessions of a Format Outsider
A few weeks back I had a chance to “crash the party” in Orlando at Momentum 2025. Technically, I was invited to speak by Michelle and her team, so I
Content is King – So What?
Content is king. If you’ve been in radio for any length of time, you’re familiar with that mantra preached time and time again. While content may be king, may I
Maximizing Momentum
The Super Bowl of Christian radio and Christian music is just over a week away…CMB's Momentum 2025. For some, this Momentum is their first-ever, and they’re coming to get “indoctrinated” into
How Your Station Can Help Listeners Transition Through New Seasons
This time of year can bring a lot of change! Maybe it’s a mom watching her little boy graduate from kindergarten or a college grad heading into their first full-time
Helping Talent Find Their On-Air Destination
A roadmap is a lot more beneficial when you’ve got a destination in mind. In fact, your phone’s map function requires the address of where you are heading before it