When is the Best Time to Post on Instagram in 2025?
One key to high Instagram engagement that most people miss: Posting at the right time. Your posting time can make or break your posts’ and Reels’ engagement and visibility. Later’s data team
Empathetic Storytelling
Firstly, I'll try not to take up too much of your time. Secondly, let me say this up front, Hi, I'm a nobody. I don't pay attention to trends or highlights, I
CMB Industry Shout-out – Production Forum
"As the moderator for the CMB production forum, I want to give a shout out to the over 40 active members who take some of their time out of their
The 7 Wonders of Production
I’ve been thinking about getting a tattoo. Unfortunately, I’ve never been able to figure out what I should get. Not having lived through one I can only go by what
The Top 5 Reasons CCM Listeners Give to Your Station or Program
The Finney Media Why Listen?® Survey has almost 15,000 respondents with over a million data points from three different formats: Music stations, Music/Teaching stations, All-Teaching stations, and programs. We asked our
CMB Industry Shout-out – Steve Shore Olsen
"Shout out to Steve Shore Olsen at EMF. What an incredible job you are doing with the EMF/K-LOVE streams. You are honoring the history and classics of our format and
The Desires & Pitfalls of Coaching Radio Talent
In case you missed it, I presented THE DESIRES AND PITFALLS OF COACHING RADIO TALENT at CMB Momentum’s Programming & On-Air Summit. Let’s dive into this week’s Beyond The 615
Tips for a Successful Year-End Email Campaign
Design plays a pivotal role. In an era where inboxes are crowded and attention spans are short, optimizing the design of your year-end communications is essential to ensuring your ministry’s message
CMB Industry Shout-out – Allen & Lizz
"I just want to thank Allen Henderson and Lizz Ryals for their leadership at HIS Radio following the sudden passing of Rob Dempsey. They have been a calming presence and
The 3-Minute Qualifier: An Answer to Radio’s Prayer
As we approach Thanksgiving, one of the things I’m especially grateful for this year is the radio industry working together with Nielsen to implement the new 3-minute Qualifier. This change







































































