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April CMB Webinar
Do We Really Know What Potential Listeners Want? – Wednesday, April 9
Not much research has focused on the larger population of people who listen to Christian music (no matter where that happens) whether or not they are also CCM radio listeners. We broadcasters have assumptions about what drives these potential listeners, but are those assumptions true? Join Mark Ramsey as he reveals the results from a survey of Christian music listeners and compares those to the results from CCM stations.