Take the Risk—It’s About People, Not Just Programming
This isn’t about music. It’s about the people behind the mic—and the risk it takes to evolve. For years at CMB events, we’ve talked about the future of Christian radio talent.
Living Fearlessly Embracing Change and Risk with a Kingdom Mindset
In a world marked by constant technological shifts, cultural changes, and rapidly transforming media landscapes—Christian music broadcasters are faced with a pivotal challenge: how to grow and stay relevant without
CMB Industry Shout-out – Hailey Reid
"I want to give a shout-out to Hailey Reid at The River (WCVO) in Columbus, Ohio! Hailey cares deeply about her station and team and somehow always bridges the gap
The Top 5 CCM Groups
Every year, Finney Media Research tests library songs from CCM artists with listeners across the United States. Listeners decide this ranking, from research we’ve gathered in multiple markets. We thought it
The Secret to Growth Isn’t Always More—It’s Different
When Christian radio stations think about growing their audience, the first instinct is simply to reach more people. But here’s the truth: growth doesn’t always come from casting a wider
CMB Industry Shout-out – Spanish Radio
"Shout out those who are reaching people for Christ through Spanish Christian radio and media! You are sembradores! God is using you to reach people in your “heart language” and
How Your Station Can Help Listeners Transition Through New Seasons
This time of year can bring a lot of change! Maybe it’s a mom watching her little boy graduate from kindergarten or a college grad heading into their first full-time
Helping Talent Find Their On-Air Destination
A roadmap is a lot more beneficial when you’ve got a destination in mind. In fact, your phone’s map function requires the address of where you are heading before it
CMB Industry Shout-out – Doug Hannah
"I’d like to give an extra loud shout out (cause he’s hard of hearing) to Doug Hannah! He’s been at it for quite some time and has been consistent in
3 Ways to Remain Authentically Human
People are using A.I. for research, creating action figures, and even storytelling. Keep reading if you want to double down on being authentically human whether you’re speaking on stage, in







































































