Personalities vs. The Playlist
A morning personality on a successful Classic Hits station asked for help getting the PD to loosen a relatively tight music library because it was boring for the show. This
The Danger of Too Many Open Breaks
Recently, I wrote about a One Hour Radio Show concept to improve the listener experience. Several readers and even a couple of clients were surprised by my enthusiasm for reducing
The Top 4 Mistakes New Shows Make
Many personality brands launch with the idea that they can figure it out as they go along. Rushing to market without a clear strategy can hold a show, podcast, or
6 Personality Traits Of Winning Radio Shows
Having a paint set won’t make you an artist. Anyone can buy a set of wrenches, but that does not make them a mechanic. Radio personalities can learn basic skills,