Station Spotlight

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Market:
Chicago/Indianapolis/Lansing, MI

Frequency:
Network

CUME:
200,000

Format:
AC

Non-Commercial in Chicago & Indy, Commercial in Lansing

Staff Size:
22

Tell us about your station:

We are owned by Olivet Nazarene University in Bourbonnais, IL. We began as a small local station in January of 1967. In 1986, our Chicago signal expanded to 35,000 watts. In the past 6 years we have added stations in NW Indiana, Indianapolis and Lansing, MI. We have our main studio on the edge of campus, a secondary studio in Indianapolis and offices in Valparaiso, IN and Lansing, MI. As a ministry, our mission is to build relationships that influence people for Christ. That happens on-air, at events, interacting with businesses, etc. Our vision is to create personal connections using music and experiences.

Your station’s most successful promotion:

Super Mom – We have listeners nominate a mom to be crowned Super Mom. We do this around the time of the “Big Game.” The winning mom receives a bid screen TV for the game, a catered meal and a parade down her street including our University’s marching band.

Resources your station uses:

We use Paul Martin with Advocace as our consultant for business and donor development. Chuck Finney with Finney Media does our music auditorium research. We also use Ken Farley with Hit Music Research for our online music research. Through a partnership with CURE, International, we use resources for our on-air fundraisers.

One bit of wisdom to share with others:

Never forget we are not in the radio business, we are in a people ministry.

Share an impactful listener story:

At 17, Lisa was kicked off the cheerleading squad due to an unexpected pregnancy. She tried being a mom at first, but her life quickly began to unravel.

What followed were years of severe drug abuse, physical abuse, prostitution and arrests. She made attempts to get straight, checking into treatment centers, but she was soon living on the streets again. Bouncing from apartment to apartment, she survived harsh beatings from the men in her life.

Carrying around her life’s possessions in a plastic garbage bag, she was always on the run. One of those possessions that miraculously survived over the years was a small, white, tattered Bible given to her as a child.

When Lisa hit bottom, she turned to Christ. About a year ago, Lisa began listening to Shine.FM. Today, she is in a church, where she met her husband.

She and her husband, Tim, try to outsing each other in the car as they are listening to Shine.FM. Mandisa’s “Overcomer” is her song.

Now, Lisa truly is an overcomer. She wants her life to count for something bigger.

Tell us why you’re a member of CMB:

The biggest value that CMB memberships have offered my staff is the excellent personal development opportunities through Momentum and the summits. Also, the partnerships with research firms that feed us vital information on our audience.

Wise, Weird & Welcome: Learning and Leading with the Lepers and the Locust Eaters

We’ve all read the same books about teamwork, leadership, communication, and culture that everybody reads. We’ve mastered Maxwell, studied Sanborn, Sinek, and Sun Tzu, and liberally cribbed Collins in aborted attempts to go from good to great, but…

How’s that working out for you? 

What if you left St. Louis with an entirely new lens through which to view and act upon improvements in:

Let’s examine how this all connects together, but approach it from an entirely different angle. Don’t just think outside the box. Kick the box to the curb and start at zero.

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