Thinking Forward

August 31, 2020
“Normal rules no longer apply.”  I read those words in the business section of my local newspaper yesterday.  They were…

The Toughest Job At Your Radio Station

May 25, 2020
Let’s start the conversation by saying, “commercial sales isthe toughest jobat your radio station…period”. Walk into any radio station and…

Advertising in a Time of Crisis

March 30, 2020
How to advertise when people are anxious, distracted, and afraid. It's not about features and benefits. It's about relationships.

Wise, Weird & Welcome: Learning and Leading with the Lepers and the Locust Eaters

We’ve all read the same books about teamwork, leadership, communication, and culture that everybody reads. We’ve mastered Maxwell, studied Sanborn, Sinek, and Sun Tzu, and liberally cribbed Collins in aborted attempts to go from good to great, but…

How’s that working out for you? 

What if you left St. Louis with an entirely new lens through which to view and act upon improvements in:

Let’s examine how this all connects together, but approach it from an entirely different angle. Don’t just think outside the box. Kick the box to the curb and start at zero.