TWR’s Power Up Campaign Exceeds Goal!

TWR is pleased to announce that the three-year Power Up campaign to expand their gospel broadcasting to Latin America and the Caribbean has exceeded the $3.8 million goal.

TWR CEO Lauren Libby wrote, “I am overjoyed to announce that the financial need to upgrade the station from 100,000 watts to 450,000 watts has been met! The transmitter has been ordered, the antenna array will be tuned in early July and, Lord willing, the sign-on will occur by the end of January.”

Libby made the announcement soon after returning to TWR’s corporate office in Cary, North Carolina, from Pennsylvania, where he had appeared on the air in a two-day campaign that involved 14 radio stations and aimed to raise the roughly $80,000 still needed to reach the goal. The results of that radio drive, combined with a direct-mail appeal about the same time, pushed Power Up over the goal line.  Gifts beyond the goal will help pay for the increased electricity required to run the more powerful transmitter.

The upgrade will boost TWR’s signal to cover all of Cuba and more of Brazil, Venezuela, Colombia and Central America, making the Christian facility on the island of Bonaire the most powerful station in the Western Hemisphere. The potential audience for the TWR’s daily Bible-based programming will double to about 100 million people.

Related posts

2021 Membership Exclusives

January – Your 2021 Radio Goals – Virtual Event
February – SURPRISE BENEFIT 
March – Radio Station Field Trip
April – A Webinar for YOUR Board
May – Virtual Mentoring Event
June – SURPRISE BENEFIT at Momentum
July – Salary Survey Webinar
August – Fundraising Webinar
September – Creative Images
October – Techsurvey Webinar
November – Radio Station Field Trip
December – Virtual Christmas Party

*subject to change

×

Wise, Weird & Welcome: Learning and Leading with the Lepers and the Locust Eaters

We’ve all read the same books about teamwork, leadership, communication, and culture that everybody reads. We’ve mastered Maxwell, studied Sanborn, Sinek, and Sun Tzu, and liberally cribbed Collins in aborted attempts to go from good to great, but…

How’s that working out for you? 

What if you left St. Louis with an entirely new lens through which to view and act upon improvements in:

Let’s examine how this all connects together, but approach it from an entirely different angle. Don’t just think outside the box. Kick the box to the curb and start at zero.

×