Salem Media Group has announced that their National Promotions Department is being re-named / re-branded as Salem Events & Marketing.
In 2013, Salem Media Group launched the National Promotions department to facilitate unique and additional forms of revenue for the radio division primarily through event creation in partnership with local stations. This refocusing strategically positions the department to continue to create and support events for Salem’s owned and operated assets as well as to expand their services by brokering partnerships with other media companies in other cities.
Dan Nelson will expand his role and is newly titled Director, Salem Events and Marketing.
Dave Santrella, Salem’s President of Broadcast Media said, “Like many other broadcasters, events have become a major area for revenue growth. Salem events are unique to the audiences we serve and I am excited at the opportunity to provide those events to like-minded media outlets outside of Salem’s existing markets.”