Paul Goldsmith, VP/Marketing at CURE International, is exiting CURE to launch Goldsmith Media Group on May 1.
Goldsmith Media’s focus is on working with radio stations and non-profit organizations to develop and implement custom strategies to better communicate their purpose.
“I love surrounding myself with creative people and helping them to create their best, most inspired work. GMG will allow me to do that full-time and, best of all, CURE has agreed to be a client so I get to continue to help them tell their stories on radio and concert tours,” Goldsmith stated.
For the past 3 years, Goldsmith served as CURE International’s Vice President of Marketing, providing strategic direction to key areas of marketing including radio, digital, donor cultivation, events, artist relations, mass communication, and public relations. Prior to that, his radio career spanned the country from Chicago for K-LOVE, West Palm Beach for WAY-FM, Sacramento for the Air1 network, and back to Chicago for Salem Media Group.