“Shout out to 88.3 Life FM in Bakersfield, CA. When a mainstream station across town suffered damage at their tower site last year during wildfires, PD Matt Pelishek showed up with $600 in gift cards and told Hill Broadcasting owner Danny Hill that his team was praying for them and they “needed to stick together.” The stations have since partnered on community projects, and on April 1st they’re switching air talent in a stunt that’s already garnered local TV coverage. Hill took to his social media and said he’s been in broadcasting for 20 years and has “never seen a company do this for a competitor”. Way to go Life FM!”
President/GM, The Bridge of Hope, Inc.
2022 CMB Gold Member
bill@wearethebridge.org
The CMB Industry Highlight is a place to spotlight a photo from one of our CMB Members each week. The photo can be anything related to their station – a new piece of equipment, a fun new project they are working on, a favorite co-worker 🙂 etc. If you have a picture that you’d love to submit, email andrea@cmbonline.org.