Station Spotlight

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Market:
Multiple

Frequency:
Network

Station CUME:
140,000 weekly

Format:
Southern Gospel

Non-Commercial .

Staff Size: 13

 Tell us about your station:

Joy FM celebrates 20 years this year with a keen eye on formatics and creating experiences to inspire listeners to live passionately for Jesus Christ. With a tight playlist and highly focused research, the radio-goal has always been to win by making decisions that major market successful stations would make.

Your station’s most successful promotion:

Based upon numbers of entries, we had an on-air audition to win a duet on stage with Jason Crabb. That promotion generated over 40,000 entries!

From an incredible impact in the community perspective: we recently held a sold out event to honor law enforcement last December, featuring music by The Isaacs and Emily Ann Roberts from NBC’s “The Voice.” During that event, we were able to publicly honor uniformed men and women of law enforcement and provide a powerful moment of prayer and ovation for their service in our communities!

Resources your station uses:

Finney Media
CMB!
RRC / Nielsen
Asana is a major game-changer for internal communication
i58:10 has helped train our entire staff to be professional and passionate fundraisers for our mission and vision.

One bit of wisdom to share with others:

Implement! There is so much good information from good resources these days, even for stations with low budgets. Implementation (actually “do it”) is the secret advice here. Come back from conferences, webinars, or blog articles with items you put on your to-do list and follow through. It really will make a difference!

Share an impactful listener story:

A listener in Charlottesville VA scanned across the dial and landed on our station. She was a Buddhist, but had a Christian friend really helping her understand the Gospel of Grace. On this Sunday, she had actually just prayed a prayer with her friend and accepted Christ. Only hours into her Christian faith journey, she was in her car and happened upon Joy FM. The first song she heard was a line that said “I walked by the tomb of Buddha…” The song goes on to point out that Jesus’ tomb is empty. She was absolutely floored that God would speak to her so soon and clearly. P.S. it is the ONLY song we have that mentions Buddha. What are the odds? Praise the Lord!

Tell us why you’re a member of CMB:

CMB Membership has allowed us to plug into other stations in our industry who are doing amazing work. Borrowing ideas, getting advice, and an overall feeling that we aren’t alone in struggles is worth the price of admission! But again, you have to use it. Don’t just walk away feeling good, actually take this stuff back to your stations and make it work for you!

Doug Erickson  •  @dougerickson1
Content Consultant, Erickson Media

Doug is a former Major Market award winning Program Director of the Year. He was VP of Programming for one of the first large consolidated radio companies before leaving to open his consultancy. He works with most of the largest media companies in the world but, uniquely, he consults everyadult format, including News/Talk, where his stations have won the distinguished Edward R. Murrow Award for excellence in journalism. Doug helped NOSTALGIE, an OLDIES-based station in Paris, become the fastest-growing radio station in French history. While you are in Nashville, you can hear one of his American clients, MIX 92.9! Also uniquely, Doug limits his client list to 8 per year so that each gets virtually unlimited market access.

 

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John Frost  •  @JohnFrost3
Partner, Goodratings Strategic Services

John Frost has been a successful major market disc jockey and program director for such companies as CBS, Gannett, Cap Cities, Westinghouse, Multimedia, and Sandusky during his 40+ years broadcast career. In the last decade and a half, John has been involved in the dramatic growth of Contemporary Christian radio, bringing mainstream programming strategies and research principles to help grow and develop some of America’s most successful Christian music stations including Z88.3 in Orlando, Salem’s Fish stations in Los Angeles, Portland, and Atlanta, CRISTA’s Spirit stations in Austin and Seattle, and many more. CMB honored John in 2004 with the Scott Campbell industry achievement award. Radio and Records and Christian Radio Weekly have recognized John as one of the most influential people in the Christian music industry.

 

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Justin Wise  •  @JustinWise
Founder/CEO, Think Digital

Justin Wise helps people share what matters most. As the Founder & CEO of Think Digital, Wise and his team help clients through online coaching programs and done-for-you digital marketing. He speaks on the topic of digital marketing strategy at national conferences such as the Digital Media Summit, CLA Internet & Ministry Technology Summit, and the Nonprofit Leadership Academy. Wise lives in Des Moines, IA (by choice), with his wife and three children.

 

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Wally  •  @wallyshow
Morning Show Host, WAY-FM

Wally hosts mornings on the WAY-FM radio network. He’s been entertaining listeners for more than two decades with the belief that “Content is King”. Wally came to Christian radio as host of “Total Axxess” on WAY-FM in 2007. Since then, The Wally Show has grown to air during morning drive on the entire WAY-FM network, plus other affiliate stations across the country.

 

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Louie Giglio  •  @louiegiglio
Pastor, Visionary Architect and Director of the Passion Movement

Louie Giglio is Pastor of Passion City Church in Atlanta, GA, and the Founder of Passion Conferences, a movement gathering collegiate-aged young people since 1997 in events across the US and around the globe. Most recently, Passion hosted over 40,000 people at Passion 2016 in Atlanta, GA and Houston, TX, uniting students in worship and prayer, and raising awareness for modern-day slavery. In 2008, Louie and his wife Shelley led the team that planted Passion City Church, a local community of faith with the DNA of the Passion movement. Their desire is to inspire this generation to live for what matters most.

 

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Rick Dunham  •  @rjdunham
President & CEO, Dunham+Company and ShareMedia

Rick is a 38-year veteran in fundraising and organizational development for nonprofit organizations. After serving for 11 years in nonprofit management and fundraising leadership roles, Rick began his consulting career in 1989. In 2002 he founded Dunham+Company, which has become a global leader in providing fully integrated fundraising strategy for nonprofit organizations. Today, Dunham+Company serves over 50 organizations in the United States, Canada, United Kingdom, South Africa, and Australia, providing integrated fundraising and marketing strategies. Rick is the author of Secure: Discovering True Financial Freedom and If God Will Provide, Why Do We Have to Ask for Money? He has also been published and quoted in USA TodayDallas Morning NewsWashington Post and numerous other publications.

 

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