Member Spotlight – Chad Bradley

What led you to a career in the radio industry?

I was attending a Bible College with the intention of becoming a Youth Pastor. After I found out that they do not make very much money I decided that Christian Radio was a better choice. I know, you are instantly judging my decision-making abilities. Shortly after I dropped out, a friend encouraged me to visit a local Technical College that offered a radio/television arts program. I was hooked. I haven’t felt like I’ve worked since. Some of my bosses would agree.

What advice would you give people new to the business?

Be willing to do the job that no one else wants to do. Learn as much as you can from as many people as you can, and make friends with everyone, especially those at labels (mainly because they are awesome individuals who are on your side). I wish I could have given the younger version of myself that advice. Maybe I will write a song about it and call it “Dear Younger Version of Myself.” It could work.

Give a shoutout to someone who is making a difference in radio and what are they doing to make an impact?

TJ Jackson at Life 88.5 in Kansas City has got to be one of the hardest working and passionate people in Christian Radio (if not radio period). He has a huge heart and has a phenomenal balance of caring for listeners, the cities he is teaming up with and making the volunteers feel appreciated. If you want to win in that department, call TJ for pointers.

Honorable mentions: Scott Herrold and TJ Holland for pouring time and knowledge into me. I’m grateful to these men and I believe Christian Radio is better because of them. Also, obligatory Mike Couchman reference to keep the streak alive.

Tell us about a project or accomplishment that you consider to be the most significant in your career.

Ask me again in a year. I believe I am in the middle of that story now. I get the pleasure of working with a great leader who is leading the charge of a passionate team to embed the ministry of HopeFM/Power883 in the Blue Water Area. Our new studio and offices are just a little over a month from being finished in an amazing downtown storefront location in Port Huron, Michigan. The building is over 100 years old and will be a hub for sharing life and making deeper connections within our community.

Tell us about a story of a Christian song that made a difference in your life or the life of a listener.

The most stressful month of my life began with my son, only seconds old, being rushed way from my wife and me into the “Resuscitation Room”. Thankfully he was healthy after it all, but my wife ended up staying in the hospital for the following month with some unforeseen medical issues that were finally resolved after emergency surgery. Through the exhaustion of caring for a newborn child, his two older sisters AND living 13 hours from our nearest relative, Ryan Stevenson’s “In The Eye of the Storm” gave me words to pray when I couldn’t think straight. Bob Thornton at KXOJ was so incredibly gracious during that time. I’m not sure I could ever thank him enough for his patience and support. Also, my wife has made a full recovery and continues to proofread all my work (thanks Amy!).

Chad Bradley
Program Director, POWER 88.3 FM
CMB Silver Member Since 2017
chad@wnradio.com

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