You know how quickly the radio landscape is changing. Donor development and fundraising are completely different now from what they used to be.
That’s why Christian Music Broadcasters is partnering with Advocace for the 2017 Listener-Supported Radio Development Outlook (LSRDO). With LSRDO, you will see the best practices of radio donor development that can help your station increase funding.
By completing these two FREE surveys, you will help stations all over the country generate more gift income to reach more people with the Gospel message. For your time in completing these surveys, you will receive an advanced copy of the 2017 LSRDO Reports. These reports will uncover how stations across the country are successfully reaching and exceeding their fundraising goals.
Here’s how you can take part:
- Observational Survey (to be completed by the President, GM, Station Manager, and/or Director of Development) — This confidential survey asks your observations on fundraising at your station – and no preparation is required. More than one person at a station or network may complete this survey. Duration: 15-20 minutes
- Statistical Survey (to be completed by Donor Development Coordinator or Finance Director) — This survey asks for a snapshot of your station’s fundraising metrics. Only one completed survey is needed for each station or network that originates programming. (NOTE: Use this worksheet to quickly gather necessary data before starting the survey.)
Thank you for your help in making this important research take place. Feel free to call Paula Martin at Advocace at (972) 304-1100 for more information.
CMB Support Contact Info
CMB Multimedia Manager – Jessica Arrendell firstname.lastname@example.org
CMB Manager of Strategic Partnerships and Education – Cari Kates email@example.com
CMB Event Manager – Brittany Whatley firstname.lastname@example.org
CMB Executive Director – Michelle Younkman email@example.com