November 8 and 9 marked the inaugural CMB University event. With over 100 in attendance, CMBU brought in industry leaders to encourage, engage and equip future media experts. We loved having industry veteran, Beth Bacall (104.9, The Fish / Atlanta) interview Matthew West, showcasing how to do an artist radio interview. Gator Harrison (iHeartMedia), who works closely with Bobby Bones, shared great insights on radio and how the Lord orchestrated his radio career. Attendees had the privilege of touring Capitol Christian Music Group and WAY-FM. In addition to the educational components, attendees participated in the CMBU Compassion Mission where teams created radio elements in a competition.
CMB Executive Director, Michelle Younkman, says, “The dream for CMBU started back in early 2017 as a desire to invest in CMB’s future broadcasters. We invited those who have a passion for broadcasting to join us. God moved in a magnificent way to bring it all together. It was fun to see the attendees so excited to visit CCMG and WAY-FM. Not only was it a great time of learning and networking, the CMBU Compassion Mission showcased the student’s amazing talents. Plus, those students know how to throw an axe (thanks to Provident Label Group). The future looks bright for Christian music radio!"